Mradifund is an investment holding company with portfolio companies in financial services, FMCG and content creation. We believe in doing well AND doing good. We own/are invested in companies that solve significant challenges in society, but also are large enough markets to be profitable. Doing this requires a bit of a different mindset: We invest in our people: • Great, high performing teams are built over time. So we keep coaching, encouraging and supporting, so we can all move forward faster • Mistakes happen. We get it. But if there's a risk of failing, you might as well fail trying to do something really big, right? So shoot for the stars in all your work. We'll work together to get there We are principled: • We don't invest in shady things. We like to sleep soundly at night and be able to tell our mum’s and grandma’s what we do and why :-D We're slightly rebellious: • We KNOW it's supposed to take 6 months. We'll try do it in 2-3 • We know it's "always been done that way". There's a better way. We keep cracking at it and once we find it, we go full steam ahead We're hustlers, in the good sense of the word: • We don't wait for all the answers before we go in. A thing we keep saying is "Figure it out!" • Creative problem solving is the name of the game