UncleWilliam.org enables the mobile apps industry, parents, and teachers to keep children safe, healthy, and productive with screen time. UncleWilliam.org is the producer of "Ava - Kids Screen Time Mentor (Preschool - Grade 1)." an innovative Android app platform enabling parents to manage their child’s screen usage - on either the child’s or parent’s device - by guaranteeing that at least one-third of time is spent on educational content. Ava achieves this by guiding and rewarding the child to focus on quality content found in apps such as those developed by official partner Intellijoy, the first Android educational app publisher to reach 10 million installs. The kicker? By using this game design, Ava was built to be fun, and not feel punitive or restrictive.