Kollat Media Team is a company dedicated to building and maximizing the competitive edges of clients in media. The company has successfully serviced >40 big and midsize advertisers in all relevant areas of Media management. Focus areas include: Communications Planning: Developing superior communication strategies and plans by integrating relevant above- and below-the-line activities to optimize the impact on clearly defined target consumers Communications Research: Measuring the various effects of communications activities to provide a sound database to maximize Return on Investment Media Buying: Addressing the perpetual challenge of decreasing cost without compromising on quality Media Auditing / Agency Management: Selection of best-in-class agencies; effective contract design; compensation and performance management.