Founder and Chief Experience Officer Toni Short’s event career spans over 20 years and over 1000 events. Kicking things off in Australia, then the United Kingdom, Washington DC and now New York where her agency is headquartered. She has had the enviable task of holding both agency and in-house roles where she has collaborated with multi-national firms whose brands include Wallpaper*, WWD, Cirque du Soleil, BBC America, Syfy, facebook and Revlon. Toni’s niche is breaking down large projects with many moving pieces that command a strong presence and integration of design, brand messaging and content and most importantly guest experience. SHORTLIST AGENCY delivers forward-thinking experiences that drive maximum value for clients around the globe. S H O R T L I S T - Unique network of experienced and accomplished Collaborators that exert international influence - Filter market and industry information, and works that into cohesive plans that drive client's goals and objectives & long term strategies - Inside-track access for clients, while curating exclusive flawless experiences A G E N C Y - Established to formulate, plan and deliver services that synergize the transactions between the client and the audience - Charismatically leverage their unique combination of attention to detail and endless resourcefulness - A true extension of your team , while hitting the ground running and consistently delivering a premium service B E N E F I T S - Global network of professional team members - Leverage contacts, venues and vendors - Brand passion and integration - Thorough knowledge of event life cycle - Unparalleled collaborative creative direction - Ability to assess and deliver on Return on Experience (ROO/ROI/KPI) - Proven track record and quantifiable deliverables - Nimble, responsive with focus on customer service - Commitment to owning the outcome www.shortlistagency.com @shortlist_agency