I am a multi-disciplined, ideas led freelance Graphic Designer and graduate from Portsmouth university. I have over 5 years industry experience working with a diverse range of brands and start-up enterprises – producing a high standard of graphic design that is driven by bold creative thinking. My Approach Each project is an opportunity to do some amazing work that connects with the target audience and brings increased success to the client by helping clients to develop their ideas and their brands beyond the generic to the astounding. Each individual element will be considered, necessary and developed. Every part of the design will have purpose. I always follow this strategic approach to utilise time effectively and complete your brief successfully: Identify your brands strengths and weaknesses, establish a mutual understanding of the project, get to know your company culture, research your audience, your competition and the current market. Create concepts that are derived from this process, keeping you involved each step of the way.