Brand Ethos is an award-winning brand and design consulting agency helping spirited organisations describe what they do better, so they can do more. The agency works with charities and funders, think tanks, social entrepreneurs, universities, and start-ups and businesses who put purpose before profit. Our focus is on strategy, propositions and design. Brand Ethos’s strength is in devising accessible and inclusive branding and design responses across visual and verbal brand communication, digital products and publishing. Our work elevates our clients’ brands to achieve greater impact. We were founded in 2013 by Peter Mills, a brand strategist, writer, and speaker. He was joined by design director and co-owner Lisa Cromer from Abel & Cole in 2015. The agency is a member of the Design Business Association and winner of a design effectiveness award.