AdIQuity is the first optimization and real time bidding platform for mobile from Asia. It enables mobile publishers better manage and monetize their mobile sites and applications, through worldwide mobile ad inventory. It also helps Mobile Ad Networks and other mobile media buyers to acquire quality traffic globally. The Real Time Bidding Exchange from AdIQuity helps various demand side platforms to acquire mobile media in real time. It also provides a SaaS based full functionality Mobile Ad server that allows Premium Publishers, App Aggregators, Ad Agencies and Online Ad Networks offer their own Mobile Ads offering. AdIQuity is an offering from Guruji.com, funded by leading VC funds, and is based at Bangalore, India. The high growth of AdIQuity is fueled by a team of young, dynamic and passionate graduates from India’s premier institutes like the IITs, IIMs, IISc, IIITs and other top engineering and management colleges.