We're a team of content marketers & creative artists that scale your blog and create awesome animated explainer videos. We believe that brands today need to set themselves apart from the crowd. That differentiation is key. The problem is—that's all anyone talks about. How do you actually do it? By creating insightful, interesting, and entertaining content, built on unique ideas, to create experiences for your audience. Great, more theories. How do you actually do it? 1. 𝐁𝐥𝐨𝐠 𝐏𝐨𝐬𝐭𝐬 - Chances are, you're already blogging. But being insightful or teaching your reader something is just one part of the puzzle. Your blog posts aren't supposed to just educate, inspire, or convert your readers. They should also make your readers smile, laugh, and admire your content. Good blogs teach you something. Great blogs make it entertaining. 2. 𝐀𝐧𝐢𝐦𝐚𝐭𝐞𝐝 𝐄𝐱𝐩𝐥𝐚𝐢𝐧𝐞𝐫 𝐕𝐢𝐝𝐞𝐨𝐬 - An overlooked type of content. And that's exactly what they are: another type of content. However, people see them as some one-off cheat codes that will change everything once published. But just like blog posts or podcast episodes, animated videos are a form of content. And like any other form of content, you need a plan, a process, and consistency to get results. Animated explainer videos done right help you build a community of admirers. And just like a great blog post or an awesome animated video, differentiation isn't a magic bullet. It's a mindset. It requires a plan, a process, and consistency. And your marketing efforts need to be built on all three. Get in touch if you're down for some differentiation.