MYRUNS TECHNOLOGY is a technology based company located in San sebastian specialized in the development and implementation of RFID technologies. A radiofrequency identification system (RFID) allows the automated identification of people, objects and animals. MYRUNS TECHNOLOGY began its activity in the research and development of RFID technologies, focused on its initial stage to sports timing (hence the name of the company). Currently MYRUNS TECHNOLOGY is the only company in Europe with an RFID system designed with its own technology, a system consisting of a reading system (reader, antenna and control software/visualization of readings) and tag. Current identification systems (bar codes, QR codes, ocular identification, fingerprint identification) are not automated systems. These systems make identification a slow and inefficient process. In the times of the Bigdata and the IoT, a technology like RFID is completely necessary to digitize the productive process of a company, the logistic chain or the race tracking.