Nyce is a professional young Brand made in Italy born in 2007. Nyce produces and distributes cosmetic products specialized to satisfy all the salon needs. But NYCE is much more: NYCE is a complete professional experience. Nyce is the experience of living in the center of the world, NYCE logo and brand contain 3 reading keys... NEW YORK The city form which we take inspiration for communication based on fashion, design and architecture values. New York is one of the most important place regarding the world of fashion and it’s a big beautiful cosmopolitan city. Step on board, be newyorker! COSMETIC NYCE has a lot of professional salon in its team and we cooperate with their large experience to realize new products that people and salons request for their needs. Then NYCE studies, prepare and test products in their laboratory creating high-quality and eco-friendly formulas. Production is performed in our production plant at Garda Lake, Italy. EXPERIENCE NYCE Mission is to provide products and services through exclusive treatment for an evolved salon aimed at an attentive clientele. NYCE EDUCATION & ACADEMY Situated on the shore of Lake Garda, NYCE Academy offers a complete calendar of theorical and practical seminars to communicate the passion and commitment that NYCE brings to the professional and fashion hair world. For these reason we have our beautiful academy on garda Lake where our expert continuous teach techniques for hair cut & color. The study of exclusive methods, the use of international terminology, being part of a holistic project that starts with the product and continues to the rituals in the salon. All this for Nyce is education: a set of high-level academic courses intended for managers and employees.