Personal branding for business: speaker, coach, trainer Whatever reason you have for wanting to work on your personal brand - looking for a job, improving your leadership skills, raising your profile, managing your reputation - you've come to the right place. Having worked with everyone from CEOs and senior executives, to business leaders and sales people, to entrepreneurs and graduate trainees, Jennifer Holloway knows her stuff. Whether motivating audiences as a business speaker, or working one-to-one as a specialist coach, or delivering training via workshops and seminars, Jennifer shows everyone how to tap into their biggest asset: their personal brand. She works throughout the UK - including London, Edinburgh, Leeds, Manchester, Glasgow - and thanks to the magic of Skype, internationally too. Clients include Santander, Vodafone, RBS, Asda, Prudential, the BBC, Premier Inn, Atkins and many more. What is a personal brand? People buy people and it’s your personal brand that tells them what they get when they buy into you. It’s the complete package of ‘what’ you offer and ‘who’ you are that conveys your individuality. Why do I need a personal brand? The truth is you already have one. We all do. The only difference is some people have consciously thought what their personal brand is (defining their Values, Drivers, Reputation, Behaviours, Skills/Strengths and Image) whilst others haven’t. What are the benefits of having a personal brand? The #1 benefit is confidence, from understanding who you are and how others see you, then using that knowledge to be the best version of yourself. In turn, you'll also benefit from raising your profile - both in person and online - to generate opportunities for your career or your business.