Authentic is an ideal we strive for in all aspects of our company. To us, it means a passionate and genuine approach to making, presenting, and serving gelato. From our secret Sicilian recipes to our Italian imported ingredients and decor, we do our very best to bring the authenticity of the Italian gelateria to each of our stores in southern California. Italian This is our muse. Found on most every Italian street corner, the gelateria (gelato shop) is a place to gather, relax, and unwind. It’s a place to connect with family and friends and savor a bit of the sweet life. In 1999, after sampling a broad (and I mean broad) array of gelato on offer throughout various alcoves of the Boot, Gelato Paradiso began with the simple desire to bring the quintessential experience of the Italian gelateria to our friends and family in California. Next came what can only be described as an importing frenzy. In setting up shop, our recipes, our ingredients, our methods, our training, our marble counters and tiles, our artwork, our cups and spoons, our display cases — EVERYTHING came from Italy. Thus, the ideal of the authentic Italian gelateria made its way to the West Coast. Artisan(al) This is both the person and the method behind our gelato. The artisan is the one waking up in the wee hours of the morning to execute every aspect of the gelato making process, from prepping fresh ingredients to shaping an artful presentation. Our artisans, who received their training from master Sicilian gelatoias, possess tremendous passion and expertise evolving out of years of dedication to their craft. Each morning you can see them at work in the production room, mixing gelato and placing the finishing touches on each pan before it is served.