Our Mission – Remove Distractions. Increase Conversions. Today, one in every five shoppers is distracted or misled by adware and bogus promotional advertising, discouraging online retail sales. Headquartered in North Bergen, NJ, BrandLock is the industry’s first customer journey optimization platform that enables e-commerce companies to identify revenue leaks and increase conversions by enhancing the customer journey and digital user experience. Our cloud-based, machine learning-driven products – Shield and Engage – help leading brands keep shoppers on their website and unlock 5-15% of incremental revenue that is often lost due to undesired and often unknown distractions.