What started originally in 2008 as a platform for empowering women in cycling has grown to a marketing consulting practice focused on building a better bike industry by working with forward-thinking biking brands and bike shops to build a foundation for their business and marketing growth. Main focuses: Bike Industry Business and Marketing Strategy, Bike Brand and Bike Shop Marketing Partnerships, Web Design, Content Creation, Social Media Management & Email Campaigns Clients include Bike Law, Cervelo, Trek, Charlotte Area Bicycle Alliance, Love to Ride, Isom Ham Design Group, US National Whitewater Center, SloHi Bike & Coffee, and more.