Founded in 2009, Business Modelling Associates (BMA) is a consulting and solutions development firm specialising in supply chain design and business analytics solutions for high-performance supply chains. We help our clients transform their supply chain planning and decision-making with leading edge analytics solutions powered by a Digital Twin. BMA can help you tackle short, medium, and long-term decision-making challenges with a digital twin of your value chain. Move away from siloed planning with an intuitive cloud experience that supports collaborative analysis of unlimited scenarios. Our solutions (spanning from strategic to operational) are tailor made to help clients model their end-to-end operations, analyse what-if scenarios and explore how potential changes affect service, costs, sustainability and risk. BMA is the official distributor in the Sub Saharan region for River Logic Inc., a leading provider of constraint-based optimisation and business analytics technology; and Automatic Forecasting Systems, a niche supplier of advanced statistical forecasting technology. BMA has operations in Africa delivering solutions across the Europe, Middle East & Africa (EMEA) territory.