The Be Good™ Foundation creates opportunities for outdoor exploration, personal discovery and humanitarian service at local, national and global levels. Priorities include removal of UXO, or unexploded ordnance, throughout Laos, protecting public lands for recreation and access to all, and partnering with other cycling related nonprofits to fund impactful change in their communities. Ride with us, host a film screening, purchase a bracelet, or donate any amount to support the efforts toward positive change. Why "Be Good?" - My dad signed all of his letters home with the same two words: “Be Good.” After riding the Ho Chi Minh Trail and standing in the place where he died, I hear his instructions more distinctly. He inspired me to try harder, push farther, and above all to remind myself and others that we all have unique talents that can be harnessed for the greater good. The Be Good Foundation is my way of keeping his memory alive by following his instructions and using my bicycle and my reach to help the world heal, connect and evolve one pedal stroke at a time. Be Good, Rebecca Rusch