Created in June, 2014, Rippletrend is a highly evolved marketing consulting firm created to help underdog companies of all sizes in increasing revenue, creating competitive advantages, and improving marketing efficiencies. Rippletrend is a brainchild of Jay Balan, an experienced marketer and operations management expert that helped and improved competitive advantages and operational efficiencies of companies in publishing, marketing and advertising locally and internationally for more than 20 years.