Jarlie is an attractively packaged patisserie dessert in guilt-free single serve glass jars manufactured in Hyderabad and distributed through retail channels targeted at health-conscious yet indulgent customers. The product aims to fulfil the gap of non-availability of authentic gourmet desserts on a super market shelf. The company was cofounded by a passionate couple after their long stint in overseas corporate careers. The company fully embraced the principles of frugal startup with razor-sharp focus on unit cost economics and profitability. The consumers love the product range and what's more - they keep these attractive glass jars as souvenirs at home.