ToDesktop enables web businesses to convert their Web App into a Desktop App. Users can then install the web app to their computer (just like a desktop app) and launch it in one-click from the same place as other desktop apps on Windows, Mac and Linux. Michael, co-founder of Interplay has increased his active users, "Users who download our desktop app are more active than our existing web users and we've reduced our churn rate as a result." Joe, CTO of Workvivo says "Dropping the URL bar makes our UI look much cleaner and less cluttered. It makes it easier for our customers to keep the app open all day and not get lost in a sea of tabs."