InTrio helps companies to broaden their reach, thought leadership, and ability to leverage relevant content. Right now I'm focusing on making it so marketers don't have to slough through garbage to get what's important. The garbage includes the: Purely self promotional Duplicate Content (because everyone's sharing the same stuff...) Low value doesn't agree with you point of view and more cats... While knowing what your competitors are up to can provide some insight we believe that paying too much attention here is more likely going to put you on the defensive, if you're a market leader that's likely what your competition wants, you following them. We aren't creating yet another vanity metric so you can see how you stack up, we are committed to keeping your eyes on the prize (couldn't help it), your market!