Considering people of color are still often times misrepresented in mainstream media from tv and radio to books and magazines, it is easy for kids and teens to fall victim to those views. Black Butterfly Beautiful, is a subscription box created to empower, uplift, and encourage young people of color (ages 5 to 19) to embrace who they are. These boxes are sent monthly and curated based on subscriber age, gender and the month’s theme featuring a book, at least one product from a black-owned business and other items to help address underrepresentation, uncover black history, and provide inspiration.