We love people. We love talking to them, observing what they do, and understanding why they tick. The answers often surprise us. When we can incorporate cutting edge technology into the research process, we find we have more fun and often learn more. And we love taking research findings and translating them into high quality reports that point to clear, actionable marketing recommendations. New Leafe Research provides qualitative research consulting services to firms in a variety of industries. We conduct hundreds of focus groups and one-on-one interviews each year in a variety of settings, from the traditional research facility to home, offices, and virtual online facilities.