In the 1920s, auto parts, auto repairs, and auto sales were separate businesses. If a customer needed to fix his car, he would often need to visit two or more stores. Bringing parts and service and sales together in one business was a paradigm shift in the automotive industry, and it created a huge value proposition for customers. Paradise Door wants to become that paradigm shift in the door business by combining service, sales, consultation, and installation on all phases and types of doors.