Pharmacists empowering aging Canadians to realize optimal quality of life by providing expertise in clinically relevant and person-focused pharmaceutical care. Advocating for Aging Canadians by Pursuing Excellence in: *Innovative and timely resolution of medication therapy problems using a person focused approach. *Leadership by providing current, dynamic and clinically relevant education. *Transdisciplinary collaboration across the health care spectrum. *Research based initiatives reflective of optimizing quality of life.