Why PR? As use of Internet marketing techniques (e-mail, social media, Google Adwords) increases, there is growing competition for attention. A strong brand is required to ensure that such communications are opened and acted upon. Online and print trade media provide the most powerful, cost-effective and quickest way to get build a Europe-wide market presence, create awareness for your products and technologies and build your brand. A survey in 2011 suggested that 67% of decision makers consulted print and online trade media before making a purchasing decision. A regular presence on these highly ranked websites will boost your search engine rankings, especially if materials are drafted to make use selected SEO terms. Neesham PR offers media relations and social media programs specialising particularly in clients operating in two areas of technology: - The electronics industry - Display based technologies such as digital out of home, digital signage, retail and kiosks. Within these industries, Neesham PR has the contacts, experience and knowledge to deliver a programme that maximises your profile in the trade media and on highly ranked websites. Our understanding of SEO and other digital marketing techniques will help to enhance the your online presence increasing traffic to your site. Where required, we will involve local affiliates with relevant contacts and experience to extend the program to Germany and other European markets, as well as the USA and Asia.