Hathaway Marketing is a full-service marketing agency for local small business, B2B, and non-profits with a strategy first approach to marketing. We then install a proven marketing system to attract and convert new customers and help retain the ones you have. For organizations that want more control over their marketing, we also offer a Marketing Coaching Program where we train your team on the exact methods we use to implement marketing for our own clients. We'll train you step by step on the strategy and tactics to create a successful marketing system that can evolve with your business. Below are the 7 foundational elements of an effective small business marketing system that we implement for our clients: 1. Create a core message of difference 2. Build a website that converts and demonstrates expertise 3. Create a content platform to further amplify your status as an expert 4. Master everyday SEO to help prospects discover your message 5. Use social media to create awareness, engagement and sharing 6. Create awareness and meetings with paid search and paid social 7. Access real-time reporting to see what’s working and what’s not We work with small businesses in health care, professional services, education, non-profits, and more in New Hampshire, the Greater Boston area, and beyond.