iConcept is rightly credited with many firsts for developing and implementing technology solutions in the area of Agriculture. The domain strength of iConcept can be well explained with the profile of founders who after graduating in Agricultural sciences went on to obtain hands on and deep experience in developing and implementing large technological solutions for large MNCs like Oracle and First American corporation. Their innate desire and drive to contribute to agriculture gave birth to iConcept. Among many firsts, few noteworthy are: - Developing and implementing the first ever technological solution to map the retail universe in India for decoding the opportunity areas and strengthening the distribution network in 2009. This grand survey was conducted on handheld devices with highest precision. Later the same was implemented across 16 countries. Needless to say others copied it. - The inventory and liquidation tracking system is a fantastic solution for the agrochemical industry introduced in 2010. This went on to become the back bone for developing all business strategies and execution plan. - iConcept manages the largest and most robust retailer loyalty program in the country unparalleled till date by other organization. - The solutions for field force management have driven the largest tech literacy among the technology shy field force as early as 2008. The 16-year journey gathered loads of recognitions with our footprints in 4 continents, 20 countries, 10 companies and countless highly satisfied users.