The Serious Sport Group was established in 2005 and consists of Serious Sport, Serious Cricket & Serious Football. Serious Sport was launched as a specialist sports clothing and teamwear company as we recognised a niche market to provide high quality team clothing and sportswear, delivered within 5 working days for personalised orders. Our online team store and unique production model has solved the annual headaches of many when it comes to purchasing team kit. More recently, we have invested heavily in both technology and our infrastructure which has allowed us to offer fully bespoke custom made kits, delivered to your door in just 2-3 weeks, a service unrivalled in the UK. We are now one of the fastest-growing teamwear companies in the UK, working with over 1000 teams in the UK due to our philosophy of offering quality garments, backed up with unrivalled quality service at competitive prices. Whatever your sporting needs, why not consider us at Serious and join our ever growing #TeamSerious family.