Founded in 1988 MasterCare America is one of the oldest and largest Long Term Care agencies in the nation. MasterCare specializes in Long Term Care insurance and serves three primary channel customers. - Consumers. MasterCare pioneered selling LTC online direct to consumers and that is one of our fastest growing channels and accounts for a third of our new sales today. Our consumer website is: www.LTCconsumer.com - Strategic Relationships. MasterCare serves as the internal LTC resource and backroom for other financial services companies. This provides them with immediate access and expertise to the LTC marketplace and leverage's our size and experience. - Employers and Associations. MasterCare has more than 330 inforce employer\association clients and works through benefit brokers exclusively to deliver LTC insurance to the workplace. MasterCare also has proprietary online and telephonic enrollment capabilities.