Landlords need a social media leasing strategy now more than ever. Carrie Bobb & Co has over 18 years of retail leasing experience and proven digital leasing strategies. We are directly impacting the bottom line. WHY SOCIAL MEDIA MATTERS: Social media is the new search engine. Prospective tenants are looking up your company and your property on Instagram, Facebook and LinkedIn before Google. How the feed looks and the messaging matters to future tenants. & LinkedIn has 675 million monthly users & Facebook is the largest platform with 2.3 billion active monthly users & 89% of marketers consider Instagram the most important social media channel for influencer marketing & 85% of GenZers learn about new products through social media & 80% of users follow businesses on Instagram SOCIAL MEDIA LEASING: & Content creation aligned with leasing strategy & Branding & aesthetics strategy & Direct messaging and collaborating with retailers on behalf of ownership & Translating specific property data into custom leasing and tenant retention reports & Pop up programming & Long term lease merchandising & Influencer leasing