IDC is the leading provider of data-driven research and analysis in the region. We underpin our unrivalled global coverage with regional and local presence, knowledge, expertise and support in 14 countries throughout Asia/Pacific, delivering insightful analysis and credible forecasts to help you deliver sound business strategies. At IDC, we constantly monitor industry activities to anticipate changing market requirements for our clients so that they can react rapidly to new technologies and market opportunities. IDC offers a complete market intelligence solution customized to meet your business requirements. We conduct the most rigorous and exhaustive primary research with senior management, information services (IS) organisations, end-users/LAN environments, small businesses, and technology suppliers, and interact consistently with vendors and technology buyers. This ensures that our research is both accurate and actionable. Our clients use our objective research findings and specialist knowledge as a continual source of market intelligence to predict industry trends and guide strategic business decisions. As a result, our clients are able to leverage technical innovation, overcome competition, maintain their competitive edge, and lead their industries in new dynamic directions. To learn more about IDC Australia/New Zealand, visit https://www.idc.com/anz