More and more consumers want to make sustainable choices, however the EU Energy Label provides no meaningful information about energy efficiency. Manufacturers have struggled to find ways of marketing efficient products. Terminology such as “A+++ (-50%)” is used but is meaningless and confusing to customers. Youreko solves these problems by presenting energy efficiency in financial terms, a language that everybody understands. Our platform is proven to deliver significant value to retailers and manufacturers and influences monthly sales of over £30M.