Unexpected brand + corporate communication, graphic design for product placement. Borean Design consultancy helps clients build brand awareness, differentiation and preference by providing brand strategy, design and direction to complex large-scale design and branding initiatives, which encompass creative research, planning, messaging and management for corporate and product identity, consumer packaging, in-store environments, interpretive and wayfinding signage, online and offline direct mail campaigns, advertising, collateral, digital media, websites, micro sites, merchandising and retail display programs. Produces visual design systems, identity guidelines. Develops solutions from the design foundation of products down to the smallest detail of brand presentation. Drives creative strategies and design solutions for new business development opportunities.