Established in 1994 as a general trading and manufacturing company , IP&I has gone through a transformation during the first five years of operations. The activities during the first couple of years varied widely from trading to manufacturing and contracting , until the trade operations of personal care products have proven to be the most solid and consistent and since 1998 the company's sole focus is the importation and distribution of personal care products. We have developed very strong ties with so many of our suppliers , many of whom we have been representing for over ten years today. Our relation today is more of a partnership rather than being their distributors. Today IP&I is one of the leading companies in the Egyptian market for the trade and distribution of personal care products , representing a large number of international companies in that field with a very strong portfolio of brands . The current portfolio of products covers every major segment of the personal care category with leading market positions in many of those product segments. IP&I has seen its sales grow by more than 20% on yearly basis over the last five years by adding at least one new brand every year and through the organic growth of its current product portfolio through the efforts of our dedicated sales team and aggressive marketing approach We are always searching for new brands that would add strength to our current portfolio.