PMC (Formerly Pak MediaCom), the pioneer of Media independent services in Pakistan started media planning and buying operations in 1997 and laid the foundations of industry. PMC was the first ever media agency (AOR) in Pakistan which taught the industry to differentiate between advertising agencies and media independents. Having experience of one and a half decade allows PMC to get advertiser certain privileges: - Being the 1st, PMC has the oldest and strongest relations with media owners. - Being innovators, PMC is the preferred agency for trendsetting ideas and executions on media vehicles. PMC is an ACTIV communication agency by designing & delivering relevant communication experiences for end consumers which leads to constant Innovation & Value Creation for clients. Belief: Our Belief is to interact with consumers through ACTIV communication resulting in Innovation & Value Creation. Focus: We Focus towards creating an experience with diversity. Purpose: Our purpose is to evolve with the consumers changing lifestyles, perceptions and attitudes. Vision: "TO ALIGN THE BEST TALENT TO WORK TOWARDS THE SAME GOAL DELIVERING GREAT WORK AND RESULTS BACKED BY IMMENSE PASSION WHICH WOULD DRIVE COMPETITIVE ADVANTAGE"