Our traditional UAE clothing is our source of great pride. This clothing represents our history, reflects our culture and marks our values. Respecting the clothing does not only occur when dressed but also when laundering! We know the value, we share the pride, and that is why we do not want to leave your laundry in any hands other than our trusted ones. As a UAE National startup, knowing the importance that our National Wear reflects, we made it our mission to offer you an easy, reliable, affordable and enjoyable laundry experience.