We don’t just manufacture, we treat sustainability as innovation’s new frontier. A dozen years ago sustainability was an uncommon word, and was used occasionally to describe anything that would maintain over time. Then the term gained new meaning as increasingly scientific studies were published with data relating to climate change and its impact on our planet. The quest of sustainability has transformed our competitive landscape, which have been forcing us to change the way we think about our core strategies, workflows, products and business model. To us, recycling is an important part of a sustainable lifestyle. Although many people are familiar with recycling in general, the depths of this action are subtle and often ignored. This highlights the importance of fostering innovation and amassing knowledge-based capital. Knowledge based industrial transformation and innovation policies are thus crucial in pursuing a brand new sustainable recycling system. More than twenty years ago, we started producing recycled materials from post-consumer plastics. We have changed and grown over the years, and so has plastics. With our headquarter located in Nilai, 30 mins from Kuala Lumpur International Airport (KLIA) and 40km from Kuala Lumpur City Centre (KLCC), we have 60 acres of production plant across the whole Malaysia. Our major activities are the recycling of different post-consumer plastics including - PET (1) bottles - HDPE (2) bottles - LDPE (4) films - PP (5) We transform these products and others into the sustainable materials for recycled polyester, construction materials, automotive materials and other industries.