Forma is building photorealistic avatars that are a dynamic and deeply personal form for people’s online identity. We believe that as our online lives grow in importance, people look for more authenticity and relatability - and for everybody on the planet there is nothing more familiar than an image of themselves. Through Forma’s computer vision and graphics technology, users can create a flexible visual identity from a single photo of themselves, instantly and photorealistically. Today you can try on any outfit before buying on e-commerce (Shopify app: https://apps.shopify.com/forma, live merchant example: https://www.2020ave.com/collections/virtual-closet); or just for fun (iOS app: https://itunes.apple.com/us/app/forma-wear-anything/id1354631684?mt=8). Soon, you will be able star in a movie, video game, TV show, YouTube clip, billboard ad, VR/AR, etc. The company was founded in late 2017, early in the commercialization of the recent breakthroughs in deep learning. We’ve raised seed funding from top VCs and angels and are SF-based by the Caltrain station.