Appalatch was founded in April 2012 with the intention to create classic, durable and ethical clothing in America at a retail price comparable to clothes sold today. In order to provide a fair price for consumers, Appalatch works to cut out the middle men by working directly with farms, factories, mills and going direct to consumers via their website. Additionally, Appalatch has recently developed a process allowing them to be the first company in the world to make custom fit knit apparel on a mass scale.