B2B technology selling has changed dramatically in the last 5 years. Some common problems include failed lead generation programs, disconnect between marketing and sales functions, and reactive non-strategic approaches to sales and marketing efforts. All of these result in poor brand awareness, customer trust, sales pipeline and revenue conversion. This is the reason why we started Techtent. Our deep subject matter expertise in technology marketing around the world have allowed us to build frameworks and methodologies to ensure return. We go beyond a traditional marketing agency, integrating and orchestrating marketing programs that are tightly coupled to sales results. We’re a niche specialist in the IT sector with proven technological acumen across SaaS, System Integrators, MSP’s and Professional Services consultancies in Australia, New Zealand, United Kingdom and the United States. Fundamentally, we believe in the power of sophisticated, automated and scalable marketing and sales systems. In a fast paced digital world, we see time and time again the return on investment when marketing is done right. After working with TechTent, your business will see results through: Increased deal opportunities; Higher quality sales leads; Higher conversion on outbound sales; Increased SEO and website traffic; Brand recognition and customer confidence; Accelerated sales pipeline; A consistent and strategic market approach; Consistent sales pipeline and forecasting; and Cohesive sales and marketing teams working in alignment. Our customers benefit from our industry expertise, and gain clarity and confidence in their marketing and sales investments. Services for Technology Companies: Marketing Strategy Lead Generation (Inbound and Outbound) Martech & CRM Functional Consulting Search Engine Optimisation (SEO) Competitive Marketing Target Account Marketing Content Marketing Sales and Marketing Performance Reporting Publicity Managed Marketing Services