There's one constant in talking to hundreds of people across marketing, media, agencies and tech: a desire for safe, intelligent conversation and analysis of global and Australian industry developments. Conversations that are considered, constructive and challenging. That avoid anonymity. Mi3 is a contemporary take on an industry journal - part journalism, part equities-style analysis. It's designed to be different in its conversations across the nexus of marketing, agencies, media and tech. Transactional industry news is not a focus for Mi3 - that turf is well served. The intent is to go deeper for leaders and emerging leaders in marketing, agencies, media and technology. Let's see if the pool of curious, time-poor, intelligence-hungry, considered industry folk in the marketing food chain get some value. Welcome anyway.