INVAZI, founded in 2011 in the Netherlands, is in Europe considered as one of the leading event concept agencies who bridges the gap between the East and West. And also as the pioneer of K-pop in Europe, which reflects back to the appreciation of the Korean agencies and fans and, the many interview requests from local media regarding this topic. In 2018 we extended our company to Hong Kong and Chengdu in China, to bring our way of thinking and working also to this great potential market. For Invazi, it’s all about that level of craftsmanship… The blood, sweat, and tears that goes into every single project. That’s what it’s all about for us. The devil’s in details. The music and artists that we choose. The entertainment that we create and the quality of our productions. We do everything in our power to help brands build up a valuable connection with their audience. By building new worlds with our concepts, that brings people together in an other dimension. And by doing so, we put brands on the map with our creativity, innovation, quality, and experience. We distinguish ourselves in terms of originality, music, themes, and performances! We transform any idea into a comprehensive engaging customized event by an experienced and creative team. From the creative process until the actual event, we take care of the surprising and innovative entertainment. We use our large network, a wide range of artists and a great eye for detail, to create an original, trendy and engaging event. EVENT PRODUCTIONS Our events are carefully conceived and organized. During this process, we try to incorporate something original in every single event, so the audience remains interested and surprised. So they can experience a unique feeling every time they visit one of our events. We achieve this by mainly taking into account the needs and wants of our target audience, and always looking at what the latest trends are. That is why we will always remain focused on improving our events. The audience plays an important role in the planning of our events. Despite our relatively short existence, we have been able to plan and produce a huge number of events, which has resulted in us gaining a lot of experience. As we often listen to the opinions and ideas of our audience, we gain valuable insight. Which in turn we use to keep learning, and improving ourselves and our organization. In this way, we try to show that we are targeting our events to our audience as perfectly as possible. K-POP PIONEER In 2011 Invazi was the very first organisation in Europe who mixed K-pop music with EDM into the club scene. And in 2013 we introduced the very first live Korean boy group into the club in the Netherlands and in that same year we produced World star Jay Park’s very first European concert tour (which is also the very first K-pop concert ever in the Netherlands). Since then Invazi was known as the K-pop pioneer in Europe among many early K-pop adopters in the continent. The Dutch media even promotes us as the K-pop expert of the country.