We are a precious metals and precious stones dealer. We sell our bullion products through our online store and our retail brick and mortar stores. On the bullion side, we sell and buy to and from the public gold, silver, platinum, and palladium coins, bars, and rounds. Our pricing for bullion products is shown on our shopping cart and updates every 30 seconds. Items purchased online or in person can be delivered either in person on shipped fully insured to the client's door. We also buy and sell diamonds and high end rubies, emeralds, and sapphires. In order to offer the lowest prices possible (lower than online diamond megastores) we typically do not keep an inventory on hand but source diamonds for our clients through our worldwide network of diamond wholesalers. Other important services we provide are jewelry insurance appraisals from GIA certified gemologists on staff, jewelry repair, old jewelry purchases for the precious metal content, and metal assaying using x-ray fluorescence analysis. We are headquartered in Sausalito, CA and have three SF Bay Area retail locations along with a state of the art online shopping cart. Our pricing is among the most lowest in the country, including comparisons to online only retailers. We pride ourselves in developeing long term relationships with clients and find that once a client has purchased through us and experienced our customer service and transparency, we keep that client for good. We can be reached toll free on 877.471.7528 to answer any questions. Our goal is to provide and become the largest online and brick and mortar precious metals and precious stones retailer in the country.