Senior Professionals, whether they are independent or with a company of firm, can benefit greatly from Linkedin. The LinkedWIN blueprint has been designed to help Consultants, Specialists, Experts and Leaders to use LinkedIn effectively to achieve their goals. Being a knowledgeable expert and getting the work, clients and rewards we deserve means choosing and following an appropriate strategy. Time is precious. Trial and error is expensive. Following an inappropriate strategy is expensive. I've designed the LinkedWIN Blueprint to guide senior professionals through the maze of LinkedIn-related tactics and activity, to save you time and get better results. Key components in the Blueprint are: - Goals - let's start with clarity about what the priorities are, and the top level decisions that need to be made. These include Purpose, Positioning, Sales Related goals, Assets and Learnings. Then the THREE supporting elements: - Work-it! - techniques to use LinkedIn effectively to generate results - Identity - how we present ourselves on LinkedIn in a distinctive way - Network - identifying, connecting and building relationships with relevant people. Do you know what's stopping you from getting more benefit from LinkedIn? I've developed a Quick Self-Assessment to help you find out. Visit www.linkedwin.co.uk, or click the website link below, and find your weakest link in just a couple of minutes. I look forward to getting to know you soon. Mark.