I am passionate about what makes people tick, why they love the brands they do, and how to engage with them in a meaningful way. I've been building brands and creating marketing strategies for almost 20 years. I've partnered with a wide range of companies including CPG, healthcare, restaurants, alcohol, beauty and sports. My roles in all of this have been a unique blend of business development, clients services, strategic brand building and marketing execution. I've had the privilege of working with some very talented people in my career. My mission is to set the stage and build strategic brand frameworks and then curate the right team of designers, copywriters, researchers and production specialists to accomplish our clients' goals. What I can do for agencies: Brand and Marketing strategy Short-term and long-term project/team leadership Workshop facilitation: Innovation, Concept Development, Naming, Design and more New business planning/pitching Current client organic client growth strategies My experience ranges from global brands to start-ups I can seamlessly integrate into your team and client dynamic Comfortable in client-facing or behind-the-scenes role What I can do for Brand owners: My purpose is to curate the right team of strategic and creative experts based on your needs and budget. This includes a group of very talented designers, copywriters, researchers, analysts, media buyers, web developers, and implementation specialists, who are carefully selected to form "the Collective." The benefit of this model is that it gives you an experienced team built for a specific need or challenge without having to commit to full-time hiring. A Collective can be assembled for a wide variety of purposes including: Category/Consumer Insights, Research, Innovation, Marketing content creation, Design, Media, and more.