As the trade association representing all major North American manufacturers of ceramic tile and related products, TCNA is at the center of the growing tile industry. TCNA was established in 1945 as the Tile Council of America (TCA) and become TCNA in 2003 to reflect a membership expansion to encompass all of North America. Facebook: @TileCouncil Twitter: @TileCouncil TCNA conducts independent strength and quality testing on ceramic tile products and assemblies and leads research efforts in product design, manufacturing, and architectural applications to benefit tile consumers. As experts in our field, we facilitate the development of product and installation standards worldwide, represent the industry in the development of building codes, advocate on industry legislative and regulatory issues, offer professional training, and publish industry-consensus guidelines and standards, economic reports, and promotional literature. We also promote the benefits of ceramic tile and help grow the industry via dynamic educational and awareness campaigns. Why Tile® (www.whytile.com) is an an industry-wide education and inspiration initiative coordinated by TCNA to showcase the health, safety, beauty, durability, craftsmanship, and intrinsic value of choosing ceramic tile. Facebook: @WhyTile Twitter: @WhyTile Instagram: @WhyTile Pinterest: WhyTileIdeas Our headquarters is located in Anderson, SC, in the Clemson University Research Park, with cutting-edge laboratories also at the Anderson office and in Mexico.