Futri [ fut-ri, फूटरी ] in marwari means ‘beautiful'. To us beauty is nothing but how you feel inside , it is not anything physical. Futri illustrates Indian aesthetic by using traditional crafts, material and skills from local artisans of India. Futri is a design studio based in Ujjain (Madhya Pradesh). The brand began in the year 2019 with a passion to make art for everyday life. We believe that fashion plays an important role in enhancing one’s confidence thus making them feel beautiful from inside. We aspire to grow and strengthen our team of customers, artisans, makers all together. Futri’s mission is to assure that it delights its customers with the products and make them feel that they are getting value for their money and taking a step to sustain India’s rich heritage. Experience the beauty of handmade. All of our products are made with sheer love and care.