Senior marketeer in FMCG, retail, drug/OTC, DIY, food and non food, B2C and B2B and openminded to explore new markets. Located: Amsterdam area. Innovation is the main theme in my professional carreer and besides my passion! I developed myself in marketing by working for well-established companies on A-brands with a high level of added value and emotional benefits. This made me a professional in analysing and ‘decoding’ the DNA of the brands and to translate into creative and innovative plans, focused on the development of (new) market- and brand concepts. With the right knowledge and a keen sense for trends and market developments, a strong ability to enter into the mindset of target audiences and a strong problem solving capacity, I am most capable to create successful commercial alliances within the triangle brand/product, consumer and business partners. Contact information : isabelleval14@gmail.com or +31 (0)6 18287734.