Buena Vista Social is a commercial, research and educational venture focused first and foremost on the creation of value for organizations via a unique understanding of the social-digital ecosystem and its practical uses for internal and external communications in the form of operations, B2C, B2B and B2G marketing. These new tools propose a significant innovation in how we communicate and our objective is to align these valuable resources with the needs of the organization in the short, medium and long term creating significant opportunity and value. In order to accomplish our goals we address the three most prominent issues faced by all enterprises in this major transition, first with the evolving communications strategy shifting from talking to people to creating and maintaining social dialogue; second we assist the organization with the incorporation of the values and principles implicit in the medium as a means to build viral communication consciously; and third, the implementation of continuous innovation strategies needed to create and maintain these new valuable channels. We meet our goals employing a proprietary understanding of the medium and it's evolving patterns which we continuously research and study, a solid track record with inbound marketing and a well-matured ability in continuous innovation to assist in the transformation of the organization and team to connect the enterprise with these new models. Each case unique, if you would like to find out more about us and how we can be of value to your venture as part of the team, please contact us.