SparkLayer was born out of a desire to make the B2B eCommerce experience simpler and more connected for merchants. Our solution is a powerful eCommerce platform that activates feature-rich B2B ordering on major platforms such as Shopify and Shopify Plus. Key to our product is connecting the systems that manage B2B data. First, SparkLayer connects to a merchant's backend systems (e.g. ERP, PIM, or CRM) to retrieve B2B data such as pricing. Secondly, it then enables a super-slick ordering experience on the frontend of the website that allows B2B customers to place orders and manage their account. It's fast to install, saves costly and lengthy development time, and unlocks a much simpler and more integrated way to grow a merchant's B2B operation. If you'd like to learn more or see a demo of how SparkLayer works on Shopify, please visit our website https://www.sparklayer.io/